Who We Are

Kids Run Free was launched in 2010 as the personal project of lifelong friends and competitive athletes Martine Verweij and Catherine O’Carroll. As the owners of Raceways, a successful sports management company, Martine and Catherine attended many running events where children watched adults participate but had no opportunity to participate themselves. They saw a need to create opportunities that would inspire children to run and wanted to use their own events to provide this.


Martine and Catherine created Kids Run Free in the Parks to offer free, fun running events that are accessible to all kids. Because children who start exercising at a young age can be inspired to stay active for life. Want to learn more about the Kids Run Free parks programme? Click here

Profits from Raceways CIC help support the Kids Run Free programme. We also fundraise independently and are grateful for your donations that enable us to reach children across the UK.



Kids Run Free felt there was a need to inspire even more kids to run. Founder Martine, created Kids’ Marathon in 2013, a programme that provided running opportunities in schools. After connecting with Marathon Kids US in 2016, the programme was renamed Marathon Kids UK. Want to learn more about the Marathon Kids programme? Click here